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A Television Commercial for Solar Solutions

Brand Development
A TV commercial was decided upon for Solar Solutions because it provided an opportunity to clearly present the benefits of the renewable energy systems that they offered as well as the ease with which they can be obtained, thanks in part to the government grants being offered. The content and visual direction of the commercial were drawn up by MOOD and, together with Pineapple Media, a script was created and production took place.
We incorporated the brand’s main colour throughout the different scenes, inserting a touch of orange through items such throw cushions, the actress’ blouse and nail polish, and a coffee table book. This was done to further echo the brand’s identity.