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A Brand Revival for Dean Gera Salons

Brand Development​

Dean Gera Salons is a group of high end hair salons based in Malta. Over a period of a little more than a decade, the company established itself as a local leader in hair colouring and styling. The company had always incorporated a two-part logo; a large, overlapping DG at the focus and the company name beneath it. As the company worked towards a stronger online presence during a period of forced closure due to the pandemic, it sought to take a cleaner, more minimalistic direction that also incorporated some colour, having previously been only monochrome. The new logo has two versions, linear and stacked, with each one utilised according to the spacing and layout needs of the artwork.